ASMP presentation

Gail Mooney

Should I be thinking about video?

Thursday, March 25, 7:00 P.M. to 9:00 P.M.

Bonnell Small Auditorium

1700 Spring Garden Street

Philadelphia, PA 19130

Community College of Philadelphia

Gail Mooney will discuss the increased demand for video and how to identify potential opportunities for you. What tools do you need? How do you change your thinking from still to motion? What are the business models for video production?

Gail Mooney, along with her partner Thomas Kelly, run Kelly/Mooney Productions, a visual communications company in New Jersey. Gail has 30 years of experience in still photography, shooting for international magazines, major corporations and advertising agencies. Gail started shooting 35mm motion footage for stock in 1996, and in 1999 started producing and shooting video projects. Since then, her company has become fully integrated with multimedia. She has also produced two short documentaries: The Delta Blues Musicians and Through the Hearts and Hands of Children about the New Jersey Youth Symphony. She is currently working on a multimedia documentary about two diverse high school groups retracing the Civil Rights Freedom Ride of the 1960's. Gail sees many opportunities for still shooters to expand into video and multimedia, and she feels that this is just the beginning of how technology will transform how we, as visual communicators, will deliver our message in the future.